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This is that the farmer provides various types and types of products and commodities, and because they are not included in a unified list according to quality, price, or value, good and bad commodities are confused, and they are sold at a high price, which entrenches the method of fraud among farmers when displaying and selling products. Read also about: Marketing Risk The role of agricultural marketing in economic development One of the points that we need to highlight in this context is the role played by agricultural marketing in increasing the rate of economic development, especially in countries whose growth is based on the agricultural sector as they are primarily an agricultural country, where the role here is to employ labor for uneducated groups.
In particular, by providing commodities that are in high demand, in addition to taking into account population growth and urban expansion, agricultural marketing also contributes to achieving further expansion in the local and international market while phone number database improving the agricultural environment and enhancing income on farms. What are the characteristics of agricultural products? The characteristics that distinguish agricultural products from other products place in our hands a difficult and complex equation that requires a degree of flexibility and insight. If we come to these characteristics, we find that agricultural products are characterized by the following: Contrast and diversity. Production is variable and scattered. Seasonal correlation. Density. Processing methods. Perishability. Inflexibility in supply and demand. The relationship of productivity to natural variables.
Given these characteristics, it becomes clear to us that the agricultural process is very complex, and takes place through specific paths and channels in order for the product to ultimately reach the consumer. The farmer sells the crop directly after harvesting it without carrying out processing operations, and if marketing is directed towards selling the products in their raw form only, Therefore, we need intermediatural raw materials to processing companies and determining marketing policies for agricultural goods and inputs. What is the importance of agricultural marketing? The importance of agricultural marketing is evident in its contribution to developing the economic process and achieving comprehensive development.
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