Data-Driven Decisions: The Core of Successful Online Marketing

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and an increase in the conversion of applications into closed transactions.In addition, it becomes possible to make a sales forecast thanks to accurate, fast, up-to-date transaction statistics.Checklist for an entrepreneur: how to understand that a business needs a CRM Implementation is necessary and will be beneficial if the company has the following problems:There is no unified customer database. If information about customers’ orders is in Excel, their contacts are entered into a smartphone, and reminders about next calls and.

Other data are recorded in the manager’s notebook, then Hong Kong Mobile Number List it will not be possible to quickly find the necessary information. Many small trading firms operate according to this scenario. Automated accounting helps to collect all data in one place, systematize it and provide quick access to it to every employee involved in a specific business process.Personnel change frequently or the company is constantly expanding. If a company has several managers, then each one collects information about customers in their own folders and notebooks.




When an employee leaves, this data is lost or remains incomplete with the company. The new manager has to re-establish contact with customers, which reduces their loyalty and sales volumes. When implementing CRM, clients are not tied to one employee; all stages of working with them remain in the system and are always available to company personnel.